Problem: Drillinginfo works in the highly-competitive upstream E&P intelligence software space.
Solution: Relentlessly execute what became Tribe Rocket Inc.’s proprietary formula for exponential revenue growth.
- Increased blog traffic by over 2,000% in one month
- Attained over 1,900 email opt-ins in less than 6 months
- Took blog traffic from 200-400 unique visitors per month to over 15,000
- More than doubled the company’s Klout score (a measure of your online influence)
- Grew Twitter followers by over 5x
- Grew Facebook Likes by over 5x
- More than tripled LinkedIn company page following
- More than doubled LinkedIn company group members
- Gained notoriety with leaders at major oil and gas companies like Shell and Chesapeake
- Multiple re-tweets from industry heavyweight T. Boone Pickens
- Established the company as a “best in class” thought leader in the industry and received countless accolades from marketers across the globe
- Social Media Examiner (SME) case study titled “Three Steps to Becoming a Thought Leader in Your Industry”. SME is the largest online social media magazine in the world with over 390,000 daily subscribers. The piece was sent to over 217,000 email inboxes and Tweeted, Liked, InShared, +1’d, etc. over 5,000 times
- Routinely produced over 150 leads with individual blog posts
Drillinginfo’s Perpetual Return on Investment (Any Content Lives Forever–Great Content Ranks Forever)
Keywords are the words you type into Google to find answers to your questions. Ranking first on Google means traffic for your website. If your website has the right architecture, that traffic “converts” into leads. If you have the right brand story those leads become sales.
Tribe Rocket Inc. Founder & CEO, James Hahn II, targeted 13 keywords in his time at Drillinginfo. To this day the company ranks first for these keywords. And they’re not even paying him anymore!
- 13 Target Keywords
- 23,540 searches per year
- 1,962 searches per month
- 64 searches per day
Pause and reflect on that for a moment. Drillinginfo still receives nearly 2,000 website visitors every month from people clicking on articles James produced as long as two years ago.
Problem: modalpoint does market research in oil and gas to help technology companies identify the correct entry-point into the oil and gas industry.
Solution: Execute Tribe Rocket Inc.’s proven formula to drive targeted website traffic that converts into qualified leads.
- Closed largest deal in company history, 10x average deal size
- Went from 100% outbound cold calling to firing cold calling team
- Hired 2 salespeople to handle inbound leads
- Sited by as expert source in BBC news story
- Engage by multiple Fortune 50 companies to penetrate oil industry
- Routinely outranks multi-billion dollar competitors